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IT Service Company Logo Design

iT Freedom is a company offering a variety of services, including the configuration and implementation of IT networks, IPTV systems, personal and industrial camera systems, and LED lighting solutions. My task was to create a logo that represents a client-friendly company delivering reliable IT solutions.

I began the design process by creating the logo-mark. It features a wing-like symbol referencing the company's name, stylized as an IT network connection diagram. Each circular node in the mark represents one of the service branches the company provides.

For the word-mark, I selected a modern sans-serif geometric font and enhanced it with custom circular flourishes to help it stand out among competitors and reinforce iT Freedom's friendly approach to clients. This also connects the word-mark to the nodes representing the company's services in the logo mark.

In terms of color, I chose a combination of blue and white. These colors symbolize freedom: evoking open spaces, the sky, and the sea which aligns perfectly with the company’s "Freedom" theme.

Client
IT Freedom

My Role
Graphic Designer

Services
Logo Design, Branding

Year
2024

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